More cross-selling on the shop floor with concept-driven Mix & Match presentations
With Mica Decorations, Edelman helps retailers present pots, vases, artificial plants and artificial flowers as one commercial total concept. Everything comes from a single source: one assortment, one brand identity, one ordering process and one supply chain. This makes it easier for retailers to create strong combinations and easier for consumers to make complete choices.
By combining pots with artificial plants and vases with artificial flowers, an inspiring shop presentation is created that stimulates additional sales and increases the opportunity for cross-selling.
From individual products to strong combinations
Additional sales are generated on the shop floor when products logically reinforce each other. Within the Mix & Match concepts, colours, materials, sizes and styles naturally complement one another. The pot matches the plant, the vase matches the flower, and everything carries the same recognisable Mica Decorations signature.
For retailers, this means less effort in creating combinations and more consistency in presentation. For consumers, it provides inspiration, convenience and confidence when making a complete purchase.
Why choose Mix & Match?
- Everything from a single source
Pots, vases, artificial plants and artificial flowers from one assortment, one brand and one supplier.
- Stimulates cross-selling
Complementary products are presented together, making combination purchases more natural.
- Greater consistency on the shop floor
All products have been developed from the same design and collection philosophy.
- Easy to implement
The concepts fit within different store sizes and layouts, from a compact presentation to a larger eye-catcher.
- Support for presentation and marketing
With suitable POS materials, lifestyle imagery and supporting content, the concept can also be consistently extended online and offline.
Enhance your store presentation with the ready-made Mix & Match concepts from Mica Decorations.
Choose the presentation concept that suits your store
Artificial Plant + Pot
Within this concept, pots and artificial plants are brought together in commercial presentations that immediately show consumers what is possible. By working with combinations in style, colour, shape and size, a clear presentation is created that provides inspiration and guidance.
The result is a presentation in which products reinforce one another and in which consumers more quickly see which combinations are logical and attractive.
Artificial Flowers + Vase
Within this concept, vases are combined with carefully matched silk flowers and branches. By working with colour, shape, height and style, presentations are created that help consumers make a complete choice more quickly.
The result is a store presentation that immediately inspires, demonstrates greater consistency and supports additional sales.
Would you like to implement these presentation concepts on your shop floor? Discover what we can do for you.
Are you curious which concept best suits your shop floor? Or would you like to know more about these presentation concepts? Leave your details and we will contact you.